Showing posts with label ahead of the curve. Show all posts
Showing posts with label ahead of the curve. Show all posts

Aug 3, 2011

Ahead of the Curve

Ever notice when you get a little itchy for something? It's often not when you'd expect to receive it. For example, I tend to crave a great breakfast around 10:30 at night. Those same feelings we all get also apply to shopping trends. Right now, things are really heating up for future events-and you need to be on the ball and ahead of the curve. 


Vintage Twig Broom offered by hurstdesigns


If you've been trolling the Treasuries on Etsy lately, you'll have noticed that Halloween is sprouting up. I even found myself making one last week and then this week I saw several more. Vintage Halloween is being searched on. This is the time of year for designing elaborate adult costumes, thinking about how to decorate for the big annual party, and planning what the kiddos are going to wear. 


Vintage Spider & Fly Pendant offered by myshangrila



Cater to it. List your Halloween related items now. Get your costume pieces modeled and photographed. Use your Featured Items to show off your items and if you have enough, change them out often. Even just rotating the order the featured photos are in can give your shop a whole new look. 


Vintage Halloween Cookie Cutters offered by jinxxy



I recommend having a Holiday themed category to make it easy for shoppers. Make it easy for those ornament, decoration & costume customers. I've found many people don't realize they can search within our shops, especially all the potential buyers coming to our shops straight from Google. Categories are critical in helping them find things. 


Antique Ankle Boots offered by designarchives



I found last year that Christmas ornaments began selling in late August. It's the time when buyers hope to score pieces before the main public begins buying. Don't wait to flood the market in late November because by then you'll have sacrificed all those early buyers. Late November is a fine time to relist, but do your initial listings in the upcoming weeks. 



Collection of Polish Ornaments offered by kowgirlkitsch


Isn't this anticipation fun? Fall is coming. Gear up for it and get ahead of the curve!